Privacy Policy
Last updated: 13 November 2026
Controller
AnswerKiln (a UK sole trader), [BUSINESS ADDRESS — to be added]. ICO registration number: [ICO REGISTRATION NUMBER — to be added]. Contact: use the contact form on our Contact page.
What we collect
- Account details: name, company, email, password (stored securely by our hosting provider).
- Order details: business name, website, competitors, customer questions, report email.
- Payment details are handled by Stripe; we do not see or store full card numbers.
- Messages you send through the contact form or chat assistant.
Why and lawful basis
- To provide the report you buy (contract).
- To keep records for tax and accounting (legal obligation).
- To answer support questions and keep the service secure (legitimate interests).
Who we share with
Hosting and database provider; Stripe (payments); AI and search providers (OpenAI, Anthropic, Google, Perplexity, and a Google search-results provider) receive your customer questions to produce the report — we do not send your account details to them. Some providers are outside the UK; transfers use appropriate safeguards such as the UK International Data Transfer Addendum.
How long we keep data
Account and report data for as long as your account is open; order and payment records for 6 years for tax purposes; contact messages for up to 2 years.
Your rights
You can ask to access, correct, delete, restrict or port your data, and object to processing, by contacting us using the contact form on our Contact page. You can complain to the Information Commissioner's Office (ico.org.uk).
Cookies
We use only essential storage needed to keep you signed in and process payments.